2010 Audience Targeting Summit
April 27-29, Encore Hotel
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Audience Targeting Summit

Thank you for joining us at the 2010 Audience Targeting Summit!

  • Presentations
  • Photos
  • Videos

A list of available presentations for download can be found below. Presentations are in PDF format.

PRESENTER
PRESENTATION TITLE
Janet Balis Audience-Based Media Strategies
John Frelinghuysen Building Brands Online
Frank Gerstenberger The Privacy Landscape and The Solutions on the Horizon
  Privacy and the Next Generation of Targeting
Brian McAndrews Creating a Culture of Innovation and Success
Randall Rothenberg Industry Update: The State of Digital Marketing
Shar VanBoskirk The Current State of Audience Targeting: What Advances In Audience Targeting And Media Buying Mean For Publishers

*The above presentations were approved to be made available for download, any additional presentations that are approved will be added to the website.
Audience Targeting Summit Evening Event Blush Nightclub Specialty Cocktails Group Shot Jeff Hirsch, AudienceScience; Marla Schimke, AudienceScience and  Rishad Tobaccowala, Vivaki Alichia Keller, OMD and Suzanne Schultz, AudienceScience
Marla Schimke, AudienceScience; Jeff Hirsch, AudienceScience; Randall Rothenberg, IAB and Jeanne Houweling, Pubmatic Troy Lerner, Booyah Advertising; Melissa Reaves Wagner, AudienceScience; Renee Dornan, MEC Seattle and Emily Iverson, Booyah Advertising Jason Kelly, Time Inc.; Randall Rothenberg, IAB; and Liberty Carras, CNNMoney.com Elissa Reiling, AudienceScience and Ashley Luongo, AudienceScience Jeff Pullen, AudienceScience  and Jeff Hirsch, AudienceScience
Charla Finn, Purina  and Suzanne Perry, Doner Laurie Faus, Digitas;  Megan Black, Digitas; Dana Shank, Digitas; Dave Marsey, Digitas; Julie Clark, AudienceScience Bill Brown, Zimmerman; Raquel Rosenthal, AudienceScience; Jennifer Jablon, Carat; Katie O’Connell, Zimmerman;  Renee Whittingstall, TM; April Weeks, TM. Renee Olson, AudienceScience; Deb Nielsen, AudienceScience; Monica Seebohm, AudienceScience
Melissa Walston, AudienceScience and Andrea Bardakos-Riley, AudienceScience Basem Nayfeh, AudienceScience and Courtney Dugan, AudienceScience Melissa Reeves-Wagner, AudienceScience; Denise Leone, Optimedia; David Avalon, McCann.
Renee Dornan, MEC Seattle and Emily Iverson, Booyah Advertising Sara Weinstein, AudienceScience and Kristen Hodish, AudienceScience Laurie Faus, Digitas; Megan Black, Digitas; Dave Marsey, Digitas
2010 Audience Targeting Summit Highlights

2010 Audience Targeting Summit Highlights

Checkout the highlights from the event.

Watch Video   |    Length: 03:08

 

2020 Vision: The Relationship Age

2020 Vision: The Relationship Age

Media economist Jack Myers will share his vision for the media industry in 2020 focusing on the media industry’s current economic transformation. He is outspoken in advocating new business models for what he calls The Relationship Age™, when society and business is shifting from Industrial Age mass production, mass marketing and mass media to targeted, interpersonal and interactive communications. Jack will dispel myths and challenge outdated business models that are slowing advertisers’ embrace of social and digital media. He will also discuss recent industry developments that will have significant impact on the media industry and he will offer ideas and recommendations for media buyers and sellers.

Presented by: Jack Myers, Media Economist, Founder M.E.D.I. Advisory Group LLC

Watch Video   |    Length: 49:31

 

*Additional videos coming soon.

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