AudienceScience Campaign Execution

	Overview
	Advanced Targeting Options
	Award Winning Customer Service

Overview

AudienceScience technology tracks and aggregates anonymous behaviors from across the AudienceScience Network. Having access to 386 million unique Internet users gives us the ability to accurately draw intelligent conclusions about people’s interests and categorize them into qualified audience segments. This enables marketers to reach these people wherever they are across the Web.

Our AudienceScience Network is about understanding your audience: What are they reading? What sites and pages are they looking at? What are they shopping for? Which search terms are they using? What behaviors are they exhibiting that represent intent?

We take this data and create a warehouse of behaviors accessible to advertisers and publishers through our AudienceScience Network. This first-of-its-kind targeting network gives marketers the data intelligence to reach the right person, at the right time, in the right place.

As the leading targeted advertising network, we provide all of the options needed to deliver successful online campaigns. Below is a sample of what we offer:

Advanced Targeting Options

Site Re-Targeting™ – Lead prospects to your site, compile anonymous targeting profiles, and re-market to them based on their individual interests. Understand intent and drive action.

Creative Re-Targeting™ – Re-market to prospects who have viewed your creative, increase message frequency within your target audience, connect and engage with high-value consumer based upon where they are in the purchase cycle, and leverage your media investment across all your display buys.

AudienceScience Audience and Channel Exclusives – Exclusives gain the full attention of your target audience by providing priority access to the most relevant segments and/or inventory channels.

Other Advanced Targeting Options –

Behavioral
Bandwidth

Channel
Day-Part

Demographic
Domain

Geographic
SIC Code

Award Winning Customer Service

As pioneers in the audience targeting space, AudienceScience has a wealth of expertise to share in audience targeting best practices and online campaign management. Your dedicated services manager will work with you to gain additional insights into your audience and optimize your campaigns for maximum results.

To learn more about working with AudienceScience, contact us for more details.