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Jeff Pullen, Chief Executive Officer
Jeff Pullen, CEO of AudienceScience discussed ways in which the current explosion of data has impacted marketing and how companies can leverage “big data” to better target their audiences.
Jeremy Mason, Vice President, AudienceScience Gateway
On Target: Making The Pieces Fit
A Change Is Gonna Come
Practical tips for breaking down data silos
Thriving in a difficult market
Giving them what they want: why targeting must benefit the consumer
How to learn to love data and not fear it
The future for behavioral targeting: the agency perspective
Working with publishers to deliver seamless creative
Andrea Bardakos-Riley, Director, Strategic Data Solutions
Consider This Insight Into Online Data
The changing online advertising data landscape: key areas for consideration