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Demographics Audiences
The Demographics audience category consists on statistical characteristics of the UK population based mainly on their age and household income. AudienceScience can help you provide relevant advertising to people who are interested in purchasing products or services according to their age interest and income available. There are different segments available from people who are age 18-24 to 50+ and also those seeking to enjoy high end sports, arts, luxury holidays to casual workers, students and pensioners with a lower income. These segments are powered by AudienceScience's leading audience targeting technology.
Demographics Audience
demographics
SEGMENT SIZE:
33,907,305
US
UK
Print Segment
 
Aged 18-24

Aged 18-24

Demographic segment consisting of audiences who are age 18-24.
Aged 25-35

Aged 25-35

Demographic segment consisting of audiences who are age 25-35.
Aged 36-49

Aged 36-49

Demographic segment consisting of audiences who are age 36-49.
Aged 50+

Aged 50+

Demographic segment consisting of audiences who are age 50+.
Female

Female

Demographic segment consisting of audiences who are Female.
Male

Male

Demographic segment consisting of audiences who are Male.
ABC1

ABC1

Demographic segment consisting of audiences who are interested in high end sports, luxury holidays, interested in Arts, culture and theatre. This group normally consumes vast quantities of media.
C2DE

C2DE

This group normally is concentrated on the 'lower end' publications, semi and unskilled manual workers, casual workers, students, pensioners and others who depend on the welfare state for their income.


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