Stuart Colman Named as Vice President, International of AudienceScience


Digital Marketing Technology Company Continues to Establish Global Leadership Role

NEW YORK–January 30, 2012–AudienceScience®, the global online advertising technology company enabling universal access to audiences through the AudienceScience Gateway, today announced that Stuart Colman has been named as Vice President, International while continuing to serve as Managing Director, Europe.

As part of AudienceScience’s continued global expansion of its operations into the Asia Pacific region, Colman will provide strategic and managerial leadership across the rapidly evolving region. He will also oversee account management, business development and agency outreach. Colman will work closely with existing country management to drive growth and enhance AudienceScience’s solutions for advertisers, agencies and publishers.

The Asia Pacific region continues to be a major growth market for AudienceScience, where the demand for audience-based marketing has gathered real momentum. There has been a marked increase in the number of publishers, advertisers and media agencies recognizing its value.

"While we have been working with a number of leading players in Japan and Australia, our client base has seen significant expansion since we first entered the market in 2010,” said CEO, AudienceScience Jeff Pullen. “By strategically expanding our global footprint, we are continuing to meet strong demand for our technologies, as well as further establishing ourselves as the leader in all markets.”

Colman will be accountable for driving the development and adoption of audience delivery solutions technology amongst publishers, agencies and advertisers throughout the region.

“The Asia Pacific region is extremely important to AudienceScience and Stuart’s role as Vice President, International will ensure that we have the best leadership in place to support the existing teams and to oversee our continued expansion. We are confident that Stuart, who has successfully lead and grown the European business, will continue to drive our Asia Pacific initiatives,” commented Jeff Pullen.

About AudienceScience: 
AudienceScience technology gives advertisers complete control of their audience data and digital ad spend through a transparent, closed-loop platform. We streamline the digital marketing value chain, saving millions in fees and margins. Within a single system, our clients fully manage both their data and buying, enabling safe and effective targeted advertising across premium, real-time and other inventory options. Since 2003, AudienceScience has been a thought leader in digital marketing solutions. We’ve powered the success of the world’s largest brands by delivering uniquely targeted digital advertising capabilities.
Media Contact: 
Hank Kim
hank@m8media.net
917.647.0500