Global digital advertising is nearly a $140 billion industry and advertisers continue to spend more and more each year. Helped by advances in technology, the way in which advertisers buy media and target their digital advertising is changing.
In order to better understand this shifting landscape, AudienceScience worked with both BSB Media and The Vision Network to launch the second annual International Media Image Survey (I-MIS), a unique study conducted during May and June 2014.
Run in conjunction with the International Advertising Association, Warc and M&M Global, the study provides insight into advertisers of various sizes, with senior decision makers at over 80 advertisers globally.
To receive your copy of our white paper, The Shifting Digital Landscape, send us an email at [email protected]
